---
title: Set up microdata
description: When it comes to Search Engine Optimization of your website, setting up Microdata is an important task to complete. On inwink, everything's done so that you don't need to set up anything. Nonetheless,
---

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# Set up microdata

When it comes to Search Engine Optimization of your website, setting up Microdata is an important task to complete.

On inwink, everything's done so that you don't need to set up anything. Nonetheless, you may want to edit Microdata. You will find below how to do it.

### EDIT MICRODATA

In the back office of your event, go to **WEBSITE**, **Webmaster** and **MICRODATA** menu.

![Microdata screen](https://storageprdv2inwink.blob.core.windows.net/bohelp/assets/pictures/11_Site_web/8_Webmaster/5_Microdata/FR_webmaster_microdata_1.png)***Microdata screen***

There, you will find all the microdata fields that have already been populated with the information you entered at the creation of your event on inwink, and that you can change in the **CONFIGURATION**, **General information** menu. 

You can manually add microdata fields in the JSON file, by inserting a new object in the "items" table.

[Here](https://schema.org/Event) is an exhaustive list of the Microdata properties you can use for an event.

For each content page of the website (speakers, sessions, exhibitors, themes), microdata are automatically generated by inwink. If you want to access this information and change it, please do contact your Customer Success Manager.

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```json
{
  "@context" : "https://schema.org",
  "@type" : "Organization",
  "address" : {
    "@type" : "PostalAddress",
    "addressLocality" : "Paris, France",
    "postalCode" : "75011",
    "streetAddress" : "33 Rue du Faubourg Saint-Antoine"
  },
  "email" : "contact@inwink.com",
  "funder" : [ {
    "@type" : "Organization",
    "name" : "Infinite Square",
    "url" : "https://www.infinitesquare.com/"
  } ],
  "logo" : "https://www.inwink.com/hs-fs/hubfs/inwink-H-rgb-1.png?width=140&name=inwink-H-rgb-1.png",
  "name" : "inwink",
  "owns" : [ {
    "@type" : "Product",
    "name" : "inwink",
    "url" : "https://www.inwink.com/"
  } ],
  "sameAs" : [ "https://www.linkedin.com/company/inwink/", "https://twitter.com/inwink_fr", "https://www.facebook.com/inwink-177090639388227/", "https://www.youtube.com/channel/UCWHQtvE5NEL7ijTKl4pGp0A" ],
  "url" : "https://www.inwink.com/"
}
```